Marketing Summit - Virtual

This training is offered in partnership with Oklahoma Center for Nonprofits.

Location: Virtual

Who Should Attend:

All levels of staff, Volunteers, and Board Members

Description: 

Join us for this 1-day training on Marketing in the Nonprofit Sector. Marketing operations in the nonprofit sector are regularly managed by professionals serving in multiple roles. Consistently applying sound marketing principles shapes up to be no easy goal and can often be difficult to determine for the non-marketing professional.

As nonprofit leaders look to the future, finding ways to increase engagement and reach new audiences will be increasingly important. This summit will help you understand how to accomplish your mission through a strategic and targeted marketing plan.

This summit will provide the non-marketing and the new/intermediate marketing professional a foundation for nonprofit marketing practices. Discussion will include identifying target audiences, marketing and promotion strategy and goals, and engaging your audience. As the summit progresses into more advanced content, instructors will cover content marketing, social media and analytics, building a compelling story about your organization and developing content to engage target audiences.

Topics covered include:
* Identifying target audiences
* Engaging your audience
* Content marketing and development
* Social media and analytics
* Building an integrated marketing plan

***Completion of this course provides 6 SHRM PDC's (Professional Development Credits)

REGISTER HERE